Maintaining a thriving, by referral-only, FFS practice for the last 6 years without external advertising does take some effort and creativity. To be a patient in my office is like being part of an exclusive club with only so many members. I will share with you how myself and my team create an environment where patients feel important, loved and cared for. Ideas for doctors and team members will be given to make your office “THE” office. How to focus on improving treatment acceptance of comprehensive dentistry rather than running in the dentistry hamster wheel.

Course objectives:

• Teach/review the concept of “managing up” and why this is critical to your office’s success.

• Sharing of ideas that have helped set my office apart from the competition- your team’s critical roles in whether you sink or swim.

• Consider if you want to be an office that does more comprehensive dentistry on less people.

Presented by Dr. Lindsey Zeboski

Dr. Lindsey Zeboski owns a private practice in North Platte, Nebraska. She obtained her BS in Business Administration in 2005 from University of Nebraska - Kearney and graduated from Creighton University School of Dentistry in 2013. She has been an RYT 200 Certified Yoga Instructor since 2013 and enjoys sharing this with others. She is passionate about dentistry and enjoys working out and spending time with her family. She currently serves as a Key Opinion Leader for the American Academy of Clear Aligners.